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Assisting a London based design studio with 25 years of pioneering interactive attractions to expand their offering, targeting senior decision-makers at blue-chip corporations ready to invest in their own large scale experience centres.
Seeper already delivered world-class pop-ups, activations and temporary experiences. Spaces designed to deepen customer loyalty and create awe and wonder, through cutting-edge immersive technology. Seeper wanted to expand and reach ultra-premium prospects in a market where quality is the key, not volume.
Key challenges:
To make the pivot work, Seeper needed a precision outreach system built for the top 1% of targets, not mass-market lead gen.
Harper designed a low-volume, high-intent outbound system engineered specifically for board-level prospects.
This included:
The entire system was calibrated for quality over quantity and designed to deliver just one elite lead per week.
Refusal to rely on generic data and niche targeting of brands, with both budget and strategic intent to build permanent experience centres meant every contact was researched and validated. By utilising messaging that led with insight and that respected Seeper’s preference for fewer, bigger opportunities, Harper built a precision engine positioning Seeper as one of the experience economy’s biggest players.
Within the first quarter the campaign delivered exactly what Seeper asked for:
Seeper now has a predictable flow of premium opportunities. The exact growth lever they wanted.
Harper helps ambitious, global businesses like Seeper unlock revenue in markets others can’t touch.
Let Harper design a campaign that gets your work in front of the people who matter.
Ready to take your next step? Schedule a call with our onboarding specialist to explore how Harper can help your business grow.
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